Lifestyle Matters

Color is one of the most potent elements in any staging plan. Its impact is undeniable. When you’re staging to reach a broad audience, it makes sense to neutralize the entire space using tints and tones of color. When staging for a niche audience like Seniors70yrs+, a bolder, more dramatic approach, that includes deeper shades…

Basically, Marketing is about introducing products and services to an audience, for the purpose of creating awareness. Lifestyle Marketing, however, takes this a few steps further. Lifestyle Marketing involves the research and analysis of specific lifestyle categories that go beyond the typical demographic description such as Activities – what we do, to create an audience…